Retail Potato Sales Increase April – June 2022

Published online: Aug 25, 2022 Articles
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Potato retail sales increased in dollar sales and decreased slightly in volume from April - June 2022, compared to the same period in 2021.

As prices increased by 13.6 percent, dollar sales increased by 12.6 percent. While total volume sales decreased 0.8 percent from the same timeframe a year ago, they remained above the same timeframe pre-pandemic in 2019. Three categories increased in volume and dollar sales: instant, refrigerated, and canned potatoes. The three categories that comprise the largest percentage of volume sales, which include potato chips, frozen potatoes, and fresh potatoes, all grew in dollar sales but fell slightly in volume sales.

Potato chips increased by 13.7 percent in dollar sales and decreased by 1.1 percent in volume sales. Frozen potatoes increased by 14.7 percent in dollars and decreased by 1.2 percent in volume, and fresh potatoes increased by 11.7 percent in dollar sales and decreased by 0.8 percent in volume sales.

Fresh potato sales increased by 11.7 percent, and the price per pound increased by 12.6 percent, but the average price for fresh potatoes remains under $1. Most fresh potato types increased in dollar sales but declined in volume sales, except for yellow and fingerling potatoes. Yellow potatoes increased by 8.3 percent, and fingerling potatoes increased by 6 percent in volume sales. When looking at package types, bagged potatoes are 84 percent of the volume, and the only category that increased in dollar and volume sales, 13.6 percent and 1.1 percent, respectively. Five-pound bags were the only category to increase in dollar (15.8 percent) and volume sales (4.2 percent). All pack sizes eight pounds or greater saw the largest declines in volume sales but the largest price increases.

These figures are compiled by IRI. Potatoes USA accepts no liability for the content of these reports or the consequences of any actions taken based on any information contained herein.

The Grocery Story Fresh Potato Retail Sales report is attached. 

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