Growers Edge, Arva to Develop FinTech Solutions for Farmers

Published online: Jun 04, 2020 Articles, New Products
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Growers Edge Financial, Inc. and Arva Intelligence announce a strategic partnership to help farmers become more efficient and profitable by delivering data-backed solutions that remove the financial risk of deploying new technologies. Arva and Growers Edge will jointly create a proprietary ag input warranty program for growers in the Arva network.

“The ag ecosystem is more cash-strapped and risk-averse than ever,” says Dan Cosgrove, CEO of Growers Edge. “Growers need assurance that the new crop input or digital ag technology they are considering will not only work in their fields, but will also boost sustainability and profitability. “Partnering with other ag intelligence leaders like Arva, Growers Edge continues to create the financial incentives farmers need to help ensure the long-term stability of their farm operations.”

Kicking off the partnership with pilots at five farms across the U.S. as well as the Arva Research Farm, Growers Edge and Arva will use the resulting data to create a product warranty for select crop inputs and new ag technologies. The combined power of ArvaPY, Arva’s machine learning platform, and the Growers Edge Growers Analytic Prediction System (GAPS), an artificial intelligence platform, will remove the guesswork for farmers. When farmers follow the specified agronomic practices from the Arva platform, they are assured performance improvements backed by a money-back warranty administrated by Growers Edge.

“We’re excited to work with Growers Edge to match financial risk products with our predictive analytics in seed selection and fertility recommendations by environment,” says Arva Intelligence CEO Jay McEntire. “The goal of our partnership is to remove some of the financial risks that keep growers from adopting new technologies and new crop inputs.”