Exeter Engineering Launches New Website, Branding

Redesigned site showcases innovative solutions for fresh produce industry

Published online: Sep 12, 2023 Articles
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Exeter, CA - Exeter Engineering, a global leader in sorting, receiving, washing, and handling equipment for the fresh produce industry, has launched its new website at ExeterEngineering.com. The fully redesigned site offers an immersive showcase of the company's pioneering solutions along with a refreshed visual identity.

The contemporary new branding includes an updated logo and wordmark encapsulating the company's industry-leading technology and quality standards, while reinforcing its long history in the fresh produce industry.

"We're thrilled to debut our new website and branding. We think the new site and new look celebrate our roots while also looking for the future of our company," said Boomer Batchman, CEO. "The enhanced online experience reflects our commitment to providing cutting edge technology and common-sense engineering, as well as unmatched service."

The website delivers in-depth product information and resources for produce handlers to learn how Exeter Engineering's engineering solutions and best-in-class equipment can drive efficiency and boost quality for fresh produce packing operations. Users can explore solutions by product type or produce item.

"Our goal is to give fresh produce companies the in-depth information they need to determine how our technologies can help to optimize their operations," Batchman said. "We're here to help our partners leverage our experience and custom engineering capabilities to get the best possible solution to their unique challenges."

Exeter Engineering has served the fresh produce supply chain for over 40 years. “My dad started this company in 1978, to provide our customers with top-of-the-line technology, superior quality, all at reasonable prices.” said Batchman. “What we make has changed, but that commitment has not. I think the new website and logo speak to that,” explained Batchman. “And they look pretty neat, too.”

For more information, visit ExeterEngineering.com.