Creamers Bred for Small Size, Big Taste

Published online: Aug 31, 2017 Articles
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What is a “creamer” potato? The Little Potato Company has built a business around the smallest potato in its family. It’s a unique combination of being naturally buttery tasting and bite-sized, resulting from the company’s specialized breeding program. They’re bred small, ranging from three-fourths to 1.6 inches in diameter.

“We’re focused solely on the breeding, growing, packaging and marketing of proprietary little creamer potatoes,” says Shelley Henschel, marketing manager for The Little Potato Company. “It’s all we do.”  

A lot of focus centers around constantly looking at packaging improvements, new flavors and new cooking techniques. It takes about 10 to 12 years to launch a new potato variety, and creamers are no exception.

The Little Potato Company’s creamers are grown in carefully selected areas across North America.

“Potatoes are grown throughout the year to supply our grading and packaging facilities that are located in Alberta and Prince Edward Island, Canada, as well as our new grading and packaging facility in DeForest, Wis.,” says Henschel. The new Wisconsin location had its official grand opening on July 27.

Potatoes are the most frequently eaten vegetable in the U.S., and The Little Potato Company aims to intoduce variety with specialty creamer cultivars including Baby Boomer, Blushing Belle, Something Blue and Terrific Trio. The company is also working with several Wisconsin potato growers to ensure a steady supply of fresh, nutritious and delicious creamer potatoes from its new 130,000-square-foot facility.

Wisconsin is well-known for its rich soil and dedicated farmers, and for helping to feed families across America,” says Sanford Gleddie, the company’s vice president of agriculture and business development. “We’ve been working with some of the best growers to plant, nurture and harvest our specialty creamers, and we’re grateful to have found such exceptional, caring partners. We’d also like to thank our construction and operational partners for helping us to create this state-of-the-art facility.”

The Little Potato Company maintains distribution centers and an extensive grower network throughout the U.S. and Canada to serve customers across the entire North American market. Creamer potatoes are marketed on their nutritional aspects, being nutrient-rich and heart healthy. Henschel says with customers always in search of convenience, freshness and taste, interest in the company’s packaged microwaveable and oven kit products continues to grow.


Source: Fresh Plaza