Valley Launches Mobile Website

Published in the August 2012 Issue Published online: Aug 08, 2012
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Valley MobileVALLEY, Neb.-In order to continue to reach more audiences with product and application information, Valley Irrigation, the leader in precision irrigation, has launched a mobile version of its website, m.valleyirrigation.com.

The site is intended to reach audiences utilizing small-screen mobile devices, such as Droids, iPhones and BlackBerrys. Valley Irrigation is the first center pivot irrigation company to launch a true mobile website.

The Valley Irrigation mobile website is intended to meet changing demographics and the need to access information in the palm of a hand. Recent research and observation show that the number of growers investing in mobile devices increases every year. Of the 91 percent of growers who own a mobile phone, 15 percent are smartphone or iPhone users; the adoption rate of smartphones and iPhones by growers has increased by 11 percent since 2009, and is projected to keep increasing at a steady rate (Successful Farming, "Miscellaneous Technology 2012").

Visitors can navigate through both www.ValleyIrrigation.com and m.valleyirrigation.com from small-screen mobile devices.