IPC WEBSITE RECEIVES AWARD

Published online: Dec 23, 2010
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America's No. 1 potato, the Idaho potato, has earned another number one title: Best Agricultural Cooperative Website.

The award was presented by food enterprise expert Tim Forrest, publisher of Good Food Sales blog, who reviewed more than 540 agricultural websites nationwide. The Idaho Potato Commission website was selected because of the numerous ways it engages and connects consumers who love Idaho potatoes.

"We're very proud to receive this recognition because our website is one of our most important communication tools. Every month, more than 30,000 people visit idahopotato.com for delicious recipes, nutrition information and to participate in one of our many consumer promotions," said Frank Muir, President and CEO, IPC. "Thanks to our integrated team who works hard to keep our website current and interesting-this achievement is no small feat!"