Acclamations were simply a snapshot of the positive feedback the United States Potato Board (USPB) has received from consumers about its newly redeveloped website, www.potatogoodness.com.
The site was redesigned to give consumers a friendly and comfortable place to find recipes and nutrition information and to share ideas about potatoes and dinnertime. By offering one digital property with fresh information and tools, as well as a social media platform, consumers have reason to spend more time on the site, reading about and discussing potatoes. A consistently meaningful online experience gives way to improved attitudes about potato nutrition, convenience and, ultimately, more time on the dinner table for potatoes.
The Quick and Healthy "How-To" series is available for industry members to use as their own marketing and consumer education tool. Check out the series at www.potatogoodness.com/Home/potatoVideos.php.
Contact Meredith Myers, USPB Public Relations Manager (firstname.lastname@example.org 303-873-2333 and she'll give you the files and instructions you need to start using the video today.