Published online: Jul 27, 2009
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The humble spud has been voted the veg the UK would most like to be the national emblem of England, beating Wimbledon favorite strawberries and Brussels sprouts to the title. This data comes from a new survey commissioned by AXA PPP healthcare's Nutrition and Fitness website: www.axappphealthcare.co.uk/healthyliving.
Published as the EU lifted its ban on the sale of 'misshapen' produce such as straight bananas on July 1st, the independent research of over 3,000 people explores consumer preferences for fruit and vegetables, their purchasing criteria and knowledge of provenance. The survey also reveals that whilst size doesn't matter the nation is still vain about its veg.
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