AdFarm and PMG Form Consulting Service

Published online: Nov 10, 2004
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One of North America's largest agricultural marketing communications agencies, AdFarm Partnership, and one of the fastest growing farm management service companies, Pike Management Group, announced formation of a joint venture ag consulting firm.

The firm, to be called PMG AgInsights, will provide business and marketing insights to North American agribusinesses requiring assistance in dealing with large producer operations and looking for solutions to overcome challenges in value-chain efficiency and consumer confidence.

The new firm combines the marketing and communications expertise of AdFarm with the producer knowledge and aggregated database of PMG. Gary Pike, president and CEO, said by combining the contracts, the knowledge aggregated data of more than 1.7-million acres and 100,000 head of livestock, the firm will be able to offer agribusinesses very timely and practical informatin and expertise. This will provdie unique partnering opportunities for PMG member-clients and agribusinesses.