PGI Looks At Marketing

Published online: Jun 04, 2003
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>Potato Growers of Idaho will meet June 25-26 at Catus Petes Resort in Jackpot, NV, in their annual summer meeting.

High on the list of topics for discussion and presentations is marketing. The PGI wants to explore some options that may be available for increasing sales in the fresh and process markets.

In addition, the group will explore the possibilities of working with the Idaho Potato Commission on some new avenues of promotion.

Joe Guenthner, agriculture marketing professor at the University of Idaho, will discuss global marketing and trends of the future.

For sign-up information contact PGI at (208) 785-1110 or or